Position: Marketing Executive
\nLocation: Bangalore
\nExp: 1 to 4 years
\nSift: UK Sift<\/p>\n
Responsibilities:<\/strong> Additional Qualifications:<\/strong> Position: Marketing Executive Location: Bangalore Exp: 1 to 4 years Sift: UK Sift Responsibilities: 1.\u00a0\u00a0\u00a0 Increase web traffic using SEO and other techniques and provide<\/p>\n","protected":false},"author":1,"featured_media":270,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[181],"class_list":["post-282","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-permanent-jobs","tag-marketing-executive"],"_links":{"self":[{"href":"https:\/\/www.2softsolutions.com\/blogs\/wp-json\/wp\/v2\/posts\/282","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.2softsolutions.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.2softsolutions.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.2softsolutions.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.2softsolutions.com\/blogs\/wp-json\/wp\/v2\/comments?post=282"}],"version-history":[{"count":1,"href":"https:\/\/www.2softsolutions.com\/blogs\/wp-json\/wp\/v2\/posts\/282\/revisions"}],"predecessor-version":[{"id":283,"href":"https:\/\/www.2softsolutions.com\/blogs\/wp-json\/wp\/v2\/posts\/282\/revisions\/283"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.2softsolutions.com\/blogs\/wp-json\/wp\/v2\/media\/270"}],"wp:attachment":[{"href":"https:\/\/www.2softsolutions.com\/blogs\/wp-json\/wp\/v2\/media?parent=282"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.2softsolutions.com\/blogs\/wp-json\/wp\/v2\/categories?post=282"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.2softsolutions.com\/blogs\/wp-json\/wp\/v2\/tags?post=282"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n1.\u00a0\u00a0\u00a0 Increase web traffic using SEO and other techniques and provide analytics and reports
\n2.\u00a0\u00a0\u00a0 Increase Lead Generation Activities which includes performing
\na.\u00a0\u00a0\u00a0 Web Demo
\nb.\u00a0\u00a0\u00a0 Webinar
\nc.\u00a0\u00a0\u00a0 Creating blogs
\nd.\u00a0\u00a0\u00a0 Writing Press Releases
\ne.\u00a0\u00a0\u00a0 Engaging online community through forum and blogs
\nf.\u00a0\u00a0\u00a0 Manage web content
\n3.\u00a0\u00a0\u00a0 Provide guidance to management in industry trends
\n4.\u00a0\u00a0\u00a0 Team with Businesses, Sales and Product Manager to provide recommendations on catalog pricing
\n5.\u00a0\u00a0\u00a0 Voice-of-customer planning and support of customer interviews and surveys
\n6.\u00a0\u00a0\u00a0 Development of value propositions and value pricing analysis, Product promotion and launch activities
\n7.\u00a0\u00a0\u00a0 Creating and owning strategic marketing platform, including target market definition, messaging, competitive positioning, packaging, and pricing for company products
\n8.\u00a0\u00a0\u00a0 Developing, planning, and executing marketing programs and campaigns aimed at raising awareness of company\u2019s products in the market. Programs will be customer-facing, partner-facing, and community-facing.
\n9.\u00a0\u00a0\u00a0 Creating and distributing of product-centric content into the market utilizing a variety of content streams: video, writing, website, blogs, podcasts, social media etc.<\/p>\n
\n1.\u00a0\u00a0\u00a0 MBA preferred
\n2.\u00a0\u00a0\u00a0 Knowledge of IT business
\n3.\u00a0\u00a0\u00a0 Broad IT product knowledge, with SaaS product knowledge
\n4.\u00a0\u00a0\u00a0 1+ years experience managing and promoting high technology products from inception through sunset
\n5.\u00a0\u00a0\u00a0 Proven track record executing marketing projects and programs
\n6.\u00a0\u00a0\u00a0 Strong business-to-business analytical, financial, strategic thinking and marketing skills
\n7.\u00a0\u00a0\u00a0 Strong written and verbal presentation and communication skills
\n8.\u00a0\u00a0\u00a0 Experience in developing and executing strategy and growth plans for new products and new market applications
\n9.\u00a0\u00a0\u00a0 Success in managing through influence and persuasion in a highly matrixed structure
\n10.\u00a0\u00a0\u00a0 Proven ability to influence and lead large, diverse teams from various internal and external organizations
\n11.\u00a0\u00a0\u00a0 Ability to think strategically and to scope tasks and set goals
\n12.\u00a0\u00a0\u00a0 Customer contact experience<\/p>\n","protected":false},"excerpt":{"rendered":"